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February 2018

ALERT: Latest Google Chrome Update To Strictly Implement Site Security on July 2018

By |2018-02-12T05:30:26+00:00February 10th, 2018|Categories: News, Web Development|Tags: , , |

The latest Google Chrome update now sets a deadline of July 2018 before it will warn users if a site is insecure. As part of its new data protection requirement, Chrome requires non-secured websites to convert from HTTP to HTTPS. Users browsing on insecure websites, or those HTTP websites, will see a "Not secure" warning in [...]

Hootsuite Now Lets Users Schedule Instagram Posts

By |2018-02-08T00:41:53+00:00February 7th, 2018|Categories: News|

Hootsuite, one of the most popular social media scheduling tools, now lets you schedule Instagram posts - particularly if you own a business. Manual posting can be a cumbersome daily task for some business owners who juggle day-to-day activities. And finally, after many requests from its users, Hootsuite introduces advance scheduling of posts to save more [...]

How Facebook Zero News Feed Update Affects Business Marketing

By |2018-02-08T00:49:14+00:00February 5th, 2018|Categories: News|

As part of its new action plan to serve users better, Facebook rolls out another update to improve your News Feed Update. This latest update prioritises more meaningful posts and content which leads to less public posts by pages and fewer videos to your news feed. But how will this affect Facebook Business Marketing? Let's [...]

January 2018

How Facebook’s new action plan will affect business marketing strategies

By |2018-07-20T02:56:48+00:00January 18th, 2018|Categories: News|

Facebook’s founder and CEO Mark Zuckerberg announced that the company will change how the social media posts are prioritised in 2018. According to his latest Facebook post: “Recently we've gotten feedback from our community that public content -- posts from businesses, brands and media -- is crowding out the personal moments that lead us to [...]

October 2016

September 2016

How to optimise your LinkedIn profile to target small businesses

By |2016-12-12T01:57:33+00:00September 30th, 2016|Categories: News|Tags: , , |

How to optimise your company LinkedIn page profile when targeting small businesses? Targeting the right audience in Social Media is crucial. The “Company Size” filter is one of the most common tools used by businesses in LinkedIn advertising. But this feature doesn’t always produce a result.   One reason is not all businesses - particularly the [...]

July 2016

Twitter 140 Characters: Definitely a Hip!

By |2016-12-12T01:57:33+00:00July 5th, 2016|Categories: News|Tags: , , |

Twitter is now taking its next step and revamping same with other social media to offer a full-blown marketing ability to their users.  From a social networking service that enables users to send and read short 140-character messages, Twitter has evolved into a rich showpiece with the ability to describe content such as photos, videos, [...]

June 2016

Hot News: Microsoft to Buy LinkedIn for $26.2 billion

By |2016-06-29T03:18:10+00:00June 14th, 2016|Categories: News|Tags: , , |

After 13 years of connecting professionals worldwide, LinkedIn leaps to its biggest deal so far - with Microsoft. To preserve and develop LinkedIn's business productivity, Chief Exec. Satya Nadella decides to let Microsoft acquire Linkedin for US$26.2 billion. Embarking on its new horizon, with over 433 million professionals, merging with Microsoft’s premier software products, such [...]

April 2016

The Top 5 Tips To Engage Your Conference Audience

By |2016-12-12T01:57:33+00:00April 28th, 2016|Categories: News|Tags: , , |

Nowadays, conference audience is more critic, demanding and mature. Conferences are the ideal forum as it engages interactive learning as well as networking. But with so many conferences  to choose from (as many presenters realise the value of extending their customer base by offering webinars and conferences) the audience engagement has become more critical, demanding and mature. [...]